The Best Serif Fonts for Branding Identity - Part Three

It’s been awhile since I posted my last serif fonts for branding article and there are so many new ones that I’ve added to my catalog, which means it’s time for an update! Welcome to Part Three of my Favorite Serif Fonts for Branding.

If you are looking for my first post about the best serif fonts for branding, be sure to check that out here! I also have a sans serif post here and a favorite script fonts post here in case you are looking for another style.

Serif fonts are versatile and representative of authority, tradition, respect, and grandeur.

Some of these fonts offer different weights and styles so be sure to check them out. Versatility is important in branding design. Ligatures are also fun to play with for branding and some of these offer that as a styling option as well.

GRAB THE FONTS HERE:
RISCHE / FONDE  / ANGLE / RICHY / RUNALTO / CHARMING / MUSE / SOUTH AMSTERDAM / VILAKA / SAFIRA MARCH

pro tip

I always recommend a test drive of the font before purchasing if available. Type out words or the alphabet so that you can see all letterforms. I won’t lie, there have been times that I have liked a font until I saw how one letter was formed and it was ruined for me. The tiny details can really make a big impact when you are talking about font selection.

Here are a few graphics that utilize some of the fonts from my list so you can get a better visual and feeling for them. Pay attention to how they feel. Are the cold and stiff? Are they modern or vintage? Are they quirky or detailed? I also love when fonts utilize different weights and stylistic alternates. These make the typeface more robust and provide more longevity.